Longtime Burns360 leader brings strong background in client service, agency operations

DALLAS—August 28, 2019—Jennifer Green-Moneta has been named president of the B2B PR and digital marketing agency, Burns360. In this role, Green-Moneta will oversee the strategic direction of client accounts, staff management and business development. Michael Burns, founder of Burns360, will remain as CEO and chief strategy officer.

Green-Moneta, who previously served as executive vice president and managing partner, has been with Burns360 since 1994. She helped develop the agency’s international business efforts, working with overseas clients looking to market products in the United States. She also grew a business division dedicated to home furnishings and interior design clients, in addition to supporting some of the company’s longest-standing B2B clients.

Her background includes developing and managing full-scale communication campaigns, publicity for corporate acquisitions and mergers, campaigns supporting product rollouts and market introductions, as well as multiple vertical market initiatives.

“Jennifer has a strong combination of traditional PR experience and digital marketing expertise,” Burns said. “She’s an invaluable partner to our team and clients alike, in good times and, I think, especially when economic downturns put added pressure on the agency to deliver measurable results.

“Jen has what it takes to drive both Burns360 and our clients forward as all us continue to evolve into a data-driven marketing paradigm,” Burns added.

Green-Moneta also serves on the Board of Directors for Shakespeare Dallas, the Advisory Board for Dwell with Dignity and the PR committee for the Dallas Arboretum.

About Burns360
Burns360 is an integrated digital marketing and PR agency with a special focus on business-to-business (B2B) companies. The firm provides a broad range of strategic communication services to help companies with complex offerings and multiple target markets achieve tangible business goals.